Digital Asset Management Software for a Digital Asset Management company
When you manage as many image assets as Seiko-Epson, you need the very best Digital Asset Management software. Images are Epson's capital, and software to efficiently manage those images is a business necessity.
Epson approached us when looking for an enterprise Digital Asset Management system to run across their European operation. They wanted to allow users to manage lifestyle photography, product photography, advertising, campaigns, and branding elements.
With a multitude of existing suppliers, Epson wanted to streamline the DAM system, maintaining scalability yet simplifying the process of brand consistency and continuity across their European operation. An important aspect of their requirement was to deploy Digital Asset Management software to enable them to store and locate images efficiently and intuitively from any location.
The secret of successful Digital Asset Management software?
World class system search.
Using strong metadata and advanced search features, Epson can locate any image within seconds.
- External agencies now also have the ability to receive branding and marketing material at any location.
- The internal/external sales and marketing staff are able to view the updated product lines, as well as relevant current marketing campaigns throughout the group.
- Journalists/press are able to access recently released press articles and specific corporate imagery for print.
Brandworkz modules used:
- Digital Asset Management