Digital Asset Management

Store, manage and share all of your digital assets from one cloud-based Digital Asset Management System

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A Brandworkz digital asset management platform is a central content hub sitting at the heart of your marketing ecosystem.  Your approved, on-brand, multi-channel marketing content is centralised, managed, and distributed from one simple, intuitive, online system and drives up brand consistency.

Brandworkz digital asset management is essential for marketers struggling to control a vast volume of content. There are so many digital media channels to manage and huge volumes of marketing content to manage and distribute accurately, it is hard to ensure consistency.

What you get with Brandworkz Digital Asset Management

No more manual admin

Marketers with DAM see an 85 per cent reduction in requests for digital assets to central marketing by external teams. So marketing can focus on strategic tasks.

Brandworkz enables faster storage, search and distribution of marketing artwork and content because teams help themselves to materials.

Brandworkz integrates with your other software platform meaning your content can be pulled directly from one central location into your CMS, social media or marketing automation platforms without needing to download first and upload into a separate system.

Re-use of marketing materials

When marketers share marketing materials or campaigns through the digital asset management system, they have a high chance of being re-used because others can find them. There’s a decrease in the purchase of near-identical assets or images and far fewer artworks being unnecessarily re-created in local markets.

Protecting your brand’s reputation

Avoid the risks and costs of losing brand control, such as using assets past their licence expiry date, or the risk of leaking sensitive and restricted assets. You can control what individual users can and can’t see in the system with asset date-limits and log-in permissions.

Brand consistency

Guarantee consistent, on-brand verbal and visual communication externally. Everyone responsible for building your brand always has the most accurate and up-to-date materials to hand. Research amongst Brandworkz clients reveals that brand consistency is increased by 30%.

Reduce time to market

Central storage of tool kits, how-to videos and templates help to reduce time to market by as much as one month, because they can be downloaded and used instantly.

One Master Artwork

You need only upload one master artwork for each digital asset. Brandworkz has many download options thanks to our Image Transcoding software, giving your end users the assets they want in the format they require.

Simple Drag and Drop

Assets can be uploaded individually or in bulk. Simply drag your assets into the HTML 5 Uploader and see them appear in the system. Large numbers of files can be added via FTP. Assets that appear more than once will be de-duped and prevented from being reimported.

All Files Welcome

You can store, manage and distribute any file type you can imagine in Brandworkz, and they can be accessed and downloaded from anywhere in the world. Everything can be previewed in the system with large thumbnails.

Simple Preview

You can preview any digital files like images, videos, Office files, multi-page PDFs and creative files in your Brandworkz system, without downloading first.

Searching

Brandworkz search is super fast and intuitive which makes it easier for your users to locate the right asset. The feature offers Faceted Search with hierarchical filters, multi-select filters, suggested search and hit highlighting.

Effortless Sharing

Integrate Brandworkz with your CMS to push digital assets from your DAM system directly to your CMS/website. You can also share approved assets directly to social media without needing to download and re-upload first.

Tagging your assets

Brandworkz offers a flexible metadata tagging system based on the information you need to identify an asset. You can also add a ‘download reason’ report to learn what an asset is being used for after it has been downloaded.

Image keyword recognition

Brandworkz can scan images as they are imported and automatically generate a keyword list for you to associate with your asset.

Managing asset tagging

Basic asset information like file format, the size, pixel resolution and colour are automatically added to the asset’s metadata. You can add extra meta tags and keywords as required.

Edit Images within Brandworkz

You can edit images in Brandworkz without 3rd party software. Apply a crop, edit the file type, apply a watermark and rotate an image all from within the system. Access to these tools can be controlled with Brandworkz Permissions.

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Brandworkz Brand Management Software features

Digital Asset Management

Everything in one place so everyone can find the stuff they need when they need it

Web-to-Publish

Stop spending valuable time, money and resources on manual, low-level artwork changes

Workflow & Annotation

Streamline, track and audit your marketing production processes – however complex

Logo Finder

Let everybody find the right logo, every time – cutting out endless, tedious logo requests

Brand Guidelines

Educate all employees and partners on what makes you different from the competition

Reporting & Analysis

Make better decisions from insights into your brand assets, people and processes

MS Doc Management

Every Office document on-brand and up-to-date across the whole company, sounds good right?

Brand Showcase

Show people what good looks like and stop them reinventing the wheel by promoting best practice

Multi-lingual

Bonjour, ¡Hola, 你好. Are you in or expanding overseas? Make them feel welcome

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