Brand Experience

60 Second Showcase: How do you exceed customer expectations?

The internet has transformed the way we buy products and services, there is now a lot more riding on our loyalty.

In her latest 60 Second Showcase, Anna Cotton, Head of Marketing at Brand Management Software provider Brandworkz, looks at how brands can exceed their customers expectations by aligning their internal teams behind the brand promise and ensuring that all staff have the right tools and training so that they become great brand ambassadors.


A brand new experience

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