Brand Management

Wolff Olins blog about Brandworkz Brand Asset Management System

Brandworkz USA VP Thomas Aabo recently had a meeting with Wolff Olins in their New York office to show them some of the new features in our Brand Management Software and digital asset management systems. Spencer Phillips of Wolff Olins explains that he went through a demo with our faux smoothie brand Frootini. He got to act as an online brand manager and was able to simultaneously educate himself about the brand and use the brand assets within the system to apply the brand. For Spencer, the “defining factor has to be its ease of use”. Here is the full blog post by Spencer Phillips from Wolff Olins about the meeting and the demo of Brandworkz BAM system.