Sharing our know-how

We live and breathe brand management — and like to share some of our thoughts and expertise with you.

Knowledge

Follow our blog, read our in-depth articles or download our whitepapers — as always we are looking forward to hearing your opinions and comments.

Articles

The role of the Chief Marketing Technologist

Blake Cahill, Head of Global Digital Marketing at Phillips, is unequivocal about the importance of understanding today’s fast-moving mobile and social technologies. ‘As a marketer,’ he says, ‘if you don’t understand those technologies well and how they’re being used by relevant audiences, it’s going to make it incredibly tough for you to do your job...

Visual Marketing Logos

Going forward into 2014

Digital Marketing Predictions I think we’re in for an exceptionally interesting year – with its fair share of exciting...

Lloyds Bank Logo

Can you bank on a brand?

Poverty, struggle, dignity, purpose and pride aren’t often terms used by banks. But these make up the central message...

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Blog

Best Christmas Adverts of 2014

It’s that time of year again. My favourite time year, when it’s acceptable to eat copious amounts of food, wear large over-sized jumpers and share in the magic of...

Meet Muzeeb

This week we are headed to the back end software team to meet our IT Infrastructure Administrator, Muzeeb Mohammed....

The Brandworkz Triathlon

On Sunday 31st August, three members of Brandworkz took part in the Cotswold Classic Middle Distance Triathlon in the...

Reebok rebrand 6 months on

Reebok, the global sports brand, rebranded back in March 2014 with more than a new logo, they rebranded with...

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Whitepapers

Why marketers need digital asset management to grow their brands A Seven-step DAM Implementation Guide Digital Asset Management (DAM) Product Guide Marketing Resource Management Product Guide The Business Case for a Brand Management Platform How to make your brand more valuable than the competition How to choose a brand portal
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