Here at Brandworkz, we believe the answer is yes. Our clients have been asking for advanced analytics in their Brandworkz digital asset management systems and want more information from their systems because they are being required by their businesses to be more numbers-driven and accountable than ever before. However, whilst Big Data is the buzz-word,…
The following is the advice we give to our new clients who’ve been using another digital asset management platform and need to migrate their assets over to Brandworkz as part of a dam system migration. Exporting assets and metadata Plan A: Export directly from web-interface Your current software should have tools built in to its admin web-interface…
Technologies are rapidly advancing and there is a more efficient way to share digital files than using a file transfer protocol (FTP) sites. Below is a SlideShare presentation by Brandworkz explaining why you need more than an FTP site for sharing and collaboration, you need a digital asset management system that gives you the necessary…
Brandworkz has been reviewed by leading technology research and advisory company Technavio in their latest report Global Digital Asset Management 2015-2019. The report looks at the current digital asset management market in the key regions of EMEA, APAC and the Americas to identify trends in the market and forecast future technologies that will shape the…
With the rapid proliferation of online channels, mobile experience and social media, marketing is getting tougher all the time. For the marketer, the competition is very much on – not just the conventional head-to-head with business rivals but also in terms of attracting and retaining the consumer’s attention. That’s why the quality and consistency of…
More and more marketers are embracing the digital asset management (DAM) principle – and that’s hardly surprising when you consider the multiplicity of activity enfolded within today’s marketing role. Teams, processes, channels, data, products and content, plus all the pieces of the puzzle necessary to create great content – all this falls within the marketer’s…
This digital asset management infographic looks at the 10 core characteristics of a great digital asset management system as outlined by the DAM Foundation to ensure that buyers get digital asset management systems that are fit for purpose. The DAM Foundation is an organization that brings standards and best practice to the digital file management…
We’ve seen how much marketing is evolving and became a technology-powered discipline. Digital Asset Management is playing a significant role in empowering marketers and brand specialists all over the world to deliver a consistent customer experience through an integrated marketing strategy. There are many valuable articles written to educate marketers and business people about how…
US based marketing and digital workplace analyst firm Real Story Group have published their latest Digital and Media Asset Management Reality Check Q1 2015. The latest Reality Check maps the different digital asset management vendors based on how the vendor is changing and how their product is changing, ranging from slow to rapid. Brandworkz digital…
Brandworkz is delighted to have been awarded accredited status as a Digital Asset Management provider by the DAM Foundation. The DAM Foundation is an organization that brings standards and best practice to the digital asset management industry. In May last year the DAM Foundation published a list of the 10 core features of digital asset…
