Brandworkz DAM supports over 500 different file types and counting — but so do a lot of other DAM systems, as well as what I would describe as online file systems like Box or Sharepoint for digital asset management software. So, does that mean you can confidently tick that requirements box when selecting a…
In my 25 years in the branding industry, I have probably been part of 50-100 branding and rebranding projects and I have the scars to prove it! Branding projects are hard. Of course, there are numerous and varied challenges to be overcome across the strategy, design and rollout phases. However, there are a number of…
[vc_row][vc_column][vc_column_text]London, UK Brandworkz is delighted to announce our new partnership with German-based technology company CI HUB. This new partnership will enable Brandworkz clients to access and use all of the digital assets stored in their Brandworkz Brand Management System within their Adobe CC applications. With the Brandworkz CI HUB connector, you will have a new…
[vc_row][vc_column][vc_column_text]Get to know the Brandworkz team a little better with our new interview series. This month we chat with Simone van Oosten our Senior Digital Project Manager. How long have you worked at Brandworkz? Over 3 years now! What does a typical day look like for you? I spent most of my day…
[vc_row][vc_column][vc_column_text]Welcome to the Q4 edition of the Brandworkz News Review, your roundup of all thing brand, marketing and brand management. This quarterly series highlights the most valuable brand and marketing stories that made the headlines, best practice tips from third party sites, developments in the world of brand management and take a look at some…
[vc_row][vc_column][vc_column_text]Get to know the Brandworkz team a little better with our new interview series. This month we chat with Steve McGowan our Head of Business Development. How long have you worked at Brandworkz? Almost 6 years – my longest single stint anywhere. Tells you something. What does a typical day look like for…
[vc_row][vc_column][vc_column_text]Next up in our new series of quick interviews with Brand Managers from around the world is Ian Louden from ArcelorMittal. What is your name, and what do you do? Ian Louden, Head of Brand Worldwide, ArcelorMittal. What does your company do/make? ArcelorMittal is the world’s leading steel and mining company. What…
[vc_row][vc_column][vc_column_text]Thursday 19th November 2020 was a key date for any gamer – the release of the new Sony PlayStation 5. Since its first iteration in December 1994, PlayStation has been a behemoth of the gaming industry, and indeed the marketing world. You try finding a teenager who doesn’t know what a PlayStation is. That said,…
Marketing is a digital business these days – yet, in some organisations, the internal processes or operations that enable much of this digital capability are still lagging woefully behind. At Brandworkz we often hear from potential clients who are beginning to struggle with legacy systems. A common problem is a continuing reliance on File Transfer…
[vc_row][vc_column][vc_column_text]First up in our new series of quick interviews with Brand Managers from around the world is our very own brand guardian Neil Monahan. What is your name, and what do you do? My name is Neil Monahan, and I am Head of Marketing at Brand Management Software provider Brandworkz. What does your…
